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Triathlon Master Coach Joe Friel on Better Performance Through Science

Paleo Diet, Better Swimming, Leaner Racing WeightJoe_Friel_portrait

Joe Friel is a master coach in triathlon and one of the world’s most experienced leaders in multi sport training.

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Joe’s been coaching endurance athletes since 1980, making him one of the pioneers of triathlon. He’s co author of the recently released book Triathlon Science, as well as the author of the Training Bible series and co author of the ground-breaking Paleo Diet for Athletes.TriathlonScienceCover

Joe is based in Scottsdale, Arizona but also spends a lot of time in Boulder, Colorado, near the headquarters of specialist sports software company Training Peaks, which he co-founded.